APA Style

Stratten, S., Kramer, A. (2014). Unselling:the new costumer experience/ Scott Stratten;Alison Kramer . New Jersey: John Wiley And Sons.

MLA Style

Stratten, Scott., Kramer, Alison. "Unselling:the new costumer experience/ Scott Stratten;Alison Kramer". New Jersey: John Wiley And Sons, 2014. Text.